If you want to get to the coveted number one position on Google for your chosen keyword or keyword phrase, you’ll need more than luck. You’ll need a strong understanding of SEO related techniques. You can find many of these techniques for free but it could take you quite some time to separate fact from fantasy.
To succeed with search engine optimization, you must focus on those techniques that have been proven to generate improved rankings over the long term. There are many strategies being used today that may help in the short term but can only get your site banned. Here are the best techniques Ive used to dominate search engine rankings for almost any keyword.
Researching keywords comes first and foremost. Do you wonder how you’re going to reach the number one position? The answer is largely dependent on what keywords you are trying to rank out on top for and how competitive they are. Said another way, if you are trying to rank well for a term that every one else is trying to rank well for, you have a long hard road ahead of you. On the other hand, if you are trying to rank well for a term with little competition, your odds of achieving search engine success go up significantly.
Don’t overlook properly formatted meta tags. Some people think that meta tags are no longer valued by search engines. Even though meta tags are not as weighted as heavily as they once were, they are still important. Search engines use your title and description tags to display your listing. Additionally, they are used to signal search engine spiders as to the relevant content on your web pages. Consistency is important to both search engines as well as those seeking information from your web site.
Pages should load quickly. Speed is everything when it comes to search engines. Sites like Google and Yahoo want to give browsers access to valuable content. This is virtually impossible if they never reach the content they are looking for. If you want to improve rankings, be aware of how quickly your site loads compared to competitive sites. The faster it is the better you’ll be.
It’s all about in-bound links. Today’s leading search engine uses a complex algorithm that puts a significant amount of weight on the number and value of in-bound links. The patented formula of Google page rank captures the value of more than one hundred and twenty factors associated with each and every web page on the Net. The majority of these factors are dependent upon link value and significantly influence Google search results.
Most search engines will never reveal their true criteria for evaluating web sites and generating rankings. We do know however what top web sites have in common when we analyze the top ranked sites across disciplines. As a result search engine optimization best practices have come to the forefront and can be applied to virtually any website or blog.
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