The old days when it was extremely simple getting traffic are gone forever, and while it’s not hard it is getting more difficult because so many people are crowding the online space. But then again, you do have paid advertising options like Facebook advertising that make life a lot easier. You can find just about any kind of targeted market at Facebook, and even though it’s paid traffic there are still tons of marketers who are using it. Continue reading to discover a couple of solid tips so you can get involved with Facebook advertising.
If you have a fan page, then you simply must drive as much traffic to it as you can for your offers. There is a huge amount of traffic that is very targeted at Facebook, and you can reach that traffic with fan pages. The best approach in terms of increased conversion rates is to let people get their exposure to you at your fan-page. This is so because fan pages are less like advertising, and people will have less resistance to what you have to say. Marketing and building a fan page is like building an email list, and the more people (fans) you can get; then the more people you can contact and tell about an offer. But, really… the best course of action is for you to make a fan page and see what happens. Have you made a fan page for yourself or anyone else? You can log-in to your account and make one easily for free. But you do need to understand that it’s not as easy as just having a page and get fans to join you. It’s necessary to find a way to compel people to interact on your fan page, and then they can see your website and check out your offers. It’s all about give and take, and the more you can pre-sell people from your fan page the better will be their response to your marketing.
Ok, the next strategy may come across as surprising, but we’re going to ask you to trust what we’re saying. When making any ads, for the images of any people in your ads; you will want to have highly unattractive people in them, or extremely beautiful people. The greater emotional response you can create within people, the stronger they will respond to what they’re seeing. But make sure that the faces in your ads are clear and visible. Stop ’em cold; that is what you want to do with people, and then you also want to get that strong gut reaction to your pics. And since people are used to seeing and responding to faces on Facebook, this strategy makes complete sense.
One additional approach are the engagement ads for the home page viewers – everyone. This isn’t for everyone, of course, and we realize that because these ads need one to have the necessary budget. If you wanted to run a marketing video, then you can do that with this ad space. These ads cost a lot, and probably the businesses and people with the means to do them will already have heard about them.
In conclusion, start applying the above tips to your Facebook campaigns because they will definitely help you get a better ROI. Once you get started, then do not forget to rotate your ads and test them for highest conversions.
Looking for an effective way to drive more traffic and increase your sales? Then maybe you can add a little facebook marketing to the mix. I put together a facebook cash generator 2.0 review on my blog I also put together a facebook cash generator 2.0 bonus to show you how to maximize your results.