Revenge of the Goldfish: Marketing to the 8-Second Generation

Revenge of the Goldfish: Marketing to the 8-Second Generation

Who is smarter – you or a goldfish? Don’t answer. We wouldn’t want to embarrass the humans among us. According to a study by Microsoft, the average attention span of humans is now eight seconds. We’re losing to the goldfish, which can hold a thought for nine seconds. Way back when,

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