The first in a series of articles on Austin website SEO, these tutorials are brought to you by Austin SEO Shop. The first thing we’ll discuss is what makes for good on-page content. It’s the most important thing in determining your online success, especially with the search engines.
The search engines…what is their goal? To deliver great content. Here are a few tips for putting words into action. Keep these ideas in mind when writing:
Make It Interesting — We’re not all Mark Twain when it comes to writing, but we should always keep in mind that our visitors came here for a reason. Keep them reading!
Give the reader links. The best way to show that you are an authority on a subject is to give them other options and places to learn. At Austin website SEO, we recommend at least three outside links per article for additional information.
Make it long-lasting and evergreen. Don’t write articles that are only useful for a day, a week or a month. Make it timeless. And by this, we mean to provide information that your readers can use today, tomorrow and five years from now.
Provide clear titles and easy to understand language. You should give the reader good reasons to forge on through the article. And there is a good reason for this. Think about it. The last thing you want when you pick up a magazine is to be mislead by a faulty article title.
And last? Have fun! Writing can be a very rewarding experience, especially when it pays you back in increased traffic to your website.
Stay tuned for more Austin Website SEO articles from Austin SEO Shop.
Austin Website SEO. Stop by Chip Rodgers’s site where you can find out all about Austin SEO and what it can do for you.. Also published at Austin Website SEO: A Blueprint For Business.